OVERVIEW:
A cross-media production for a new artist or band in a genre (or sub-genre/hybrid) of your choice.
Create an original music video and associated print or online material to promote the same artist or band.
INDUSTRY CONTEXT:
You should create a cross-media production for a specialist record label.
The chosen record label may be independent (such as XL Recordings) or a specialist label (such as Def Jam) that is part of a larger conglomerate
TARGET AUDIENCE:
You should target a specialised audience of 18-34 year-olds music aficionados with an interest in your chosen genre
No comments:
Post a Comment